PopUp Britain supports Britain’s most promising retail entrepreneurs, providing access to sought-after High Street spaces so small businesses can trial physical retail without the long-term financial commitment, whilst raising their brand profile & carrying out market research.
Our showcase popup store in Victoria opened in December and houses new British brands for two weeks at a time. Most of these startup retailers already run online businesses, but none of them have the financial clout to take on a shop single-handed. That's why we stepped in to offer accessible, co-working, co-funded spaces.
With the support of prominent retail entrepreneurs including Sir Charles Dunstone, Luke Johnson and Mary Portas; Richmond MP, Zac Goldsmith; Enterprise Adviser to the PM, Lord Young; and StartUp Britain sponsors, we hope this concept will help invigorate the High Street and give hundreds of start-up businesses a sporting chance.
Following the success of our Richmond, Somerset House and Victoria popup stores, we're taking the project nationwide!
To find out more, including how to apply, where we’ll be popping up next and how our previous tenants got on, please visit our website:
For a little inspiration, check out how our luxury fashion pack found their PopUp Britain experience...